A journey of innovation and courage!

Unleashing the power of ML 
to benefit the consumer and the producer.




Giri Devanathan


June 20, 2014

Established in:

US and india

Enixta was founded in the year 2014 by Giri Devanathan with an idea to reduce the time taken by people online to research on a product that they wanted to purchase and boom, Buysmaart came into existence. The goal of Buysmaart is to help people choose and not just buy!! The alpha version of the website was launched in Feb 2015 followed to the consumers in the May of 2015. It is now available for use in the countries India & the US.